Sending bulk SMS marketing messages is one of the most direct and effective ways to communicate with your customers.
After all, the vast majority have their phone with them at all times and check their notifications for the latest news at regular intervals every day. No other form of marketing contact is as likely to reach and be read by more of your core audience with such immediacy.
The most successful SMS marketing campaigns are invariably those tailored to a specific set of marketing objectives and unique business opportunities, combined with data-led modifications based on insightful reporting. Your customer base only wants to receive useful, relevant text messages from you, so it’s crucial that every text you send fulfills an established need at the right time or a potential point of interest for the future.
At Textlocal, we understand the need for tangible results from your SMS marketing activity. We’ve pulled together some of our most practical SMS marketing tips for business, segmented by some of the most popular business types to help you finetune your campaigns or give you an idea of how bulk SMS messaging could work for you.
Whether a shop is online or on the high street, mobile SMS marketing in the retail sector can boost sales and customer satisfaction levels.
Bulk SMS marketing for restaurants and dining trades can create a loyal following of regular customers as well as streamlining delivery.
SMS marketing for travel and tourism industries can make use of text messaging in many innovative ways.
SMS marketing in the hospitality trade can act as an extension of on-site customer service, giving guests a complete experience from the moment they book.
Bulk SMS messaging for gyms and leisure clubs can maintain engagement throughout the year, and create a feeling of inclusion for fans of sports clubs.
Timing is key when creating SMS marketing campaigns for bars and pubs – bulk texts should be sent to allow for customers’ busy lives.
Recruiters can use SMS marketing to stay in touch with jobseekers and to speed up the many stages of recruitment.
Bulk text marketing can work wonders for fundraising campaigns, giving supporters the quickest and easiest route to donating.
Healthcare providers can send bulk SMS messages to both patients and staff to save on valuable time and resources.
Text message marketing is a widely-used form of customer communication for taxi and private hire companies, and can also improve contact between drivers and dispatchers.
Whatever your business type, Textlocal can offer expertise tailor-made to your industry and marketing goals. Talk to us today about how we can help your business harness the full potential of SMS marketing. If you’re wanting to send some something more visual, then talk to the team about our MMS marketing product.
And don’t forget, we’re always on hand to make practical and effective recommendations to get you the absolute best from your campaigns through our specialist SMS marketing Support Portal.