Textlocal Mobile Marketing FAQs and Help Centre
If you have any questions about mobile marketing or Textlocal Messenger, read these FAQs. If you cant find what you're looking for call our support team
If you have any questions about mobile marketing or Textlocal Messenger, read these FAQs. If you cant find what you're looking for call our support team
Yes, we do support enterprise businesses in sending messages internationally. To benefit from global reach and share messages with international customers, your account manager will need to enable the feature. To ensure your business qualifies for access, the support team will need to validate your company details. You can send a request to switch on international access here.
SMS stands for Short Message Service, and refers to sending short text messages from one device to another. The size of an SMS text message is restricted to 160 characters.
MMS stands for Multimedia Messaging Service. MMS is an expansion of the SMS format that is able to send larger quantities of information per individual message. With an MMS, you’re able to send multimedia content types including video, images and audio to another device.
The difference between SMS and MMS boils down to MMS being able to send multimedia content, while SMS can’t.
An SMS gateway is the means through which a computer can send or receive SMS messages. Often allowing for the conversion and sending of other forms of media or message (such as email), SMS gateways will generally utilise the same mobile phone networks as the messages sent from mobile phones.
There are no contracts involved in running a Messenger account – it all works on a pay as you go basis, so you can send text messages with no hassle. If you purchase any inbound systems they have a minimum term of one month which is renewable.
You do not need a mobile phone; messages are sent and received from Messenger. It is all web based so you do not need to download anything. All you need is an internet enabled PC, Mac or Tablet.
It’s essentially the same process that you would go through when sending a standard SMS message on your phone, only on your computer. With a Textlocal Messenger account for you or your business, it’s as simple as typing in your message, selecting the number you wish it to be sent to, and pressing send. Job done.
The cost depends on how many credits you want to buy; one credit equals one text message to one UK phone and the credits last indefinitely. The cost of our credit bundles can be found by logging into your account.
We do not provide data, however we do offer a SMS short number which is extremely effective in collecting opt-in numbers and opt ins from your customers and can be used alongside any text marketing activity.
Any UK business, society or community group can use Textlocal to reach out to customers, staff or friends with SMS, instantly connecting to people where ever they are. With different levels of service, there’s something to suit an organisation regardless of size. Textlocal offers unbeatable prices, with packages starting from £5 for 100 messages, there’s also excellent support with passionate experts here to help.
Any phone registered on a UK Network can send a text to a UK short number whether in the UK or abroad at the time. Our Dedicated Inbound Numbers are on UK or Irish Networks and can receive texts from anywhere. The cost to the sender will be their standard network rate for texting a UK/Irish Network.
Whilst we offer most SMS marketing services, unfortunately we do not offer Premium Rate services.
Yes, people can opt out of your text marketing by texting your free keyword followed by the word STOP to your shared inbound number that we give you, or simply the word STOP to a Dedicated Inbound Number. When using a keyword on our shared short number you can simply instruct people to text the word stop after the keyword at no additional cost. If you do not require an inbound system, then we can provide you with a specialised opt-out short number for €65 a year or you can use the free, randomly generated keyword on that is given to you when you open the account.
When one of your users chooses to opt-out of your SMS marketing, their phone number will be automatically removed from all your contact lists and added to your opt-out list. This opt-out list can be exported for further use. The SMS Gateway will block any messages being sent to this number from your account again until the sender chooses to opt back in. If you upload the number to your contact manager again the system will remove this for you.
Your data is completely safe. Textlocal do not share or pass on any of your data, including the mobile numbers you upload. Your data will only be used for your SMS marketing. For further information see our SLA. Textlocal provide a secure 128bit encrypted service which is equivalent to online banking security
The reports section of your Messenger shows if a message has been delivered or undelivered, if it’s pending or if the number was invalid.
Your SMS credits will never expire.
Your SMS marketing campaigns can be up and running within minutes.
You can import mobile numbers from an excel sheet or a CSV file. You can upload your mobile numbers along with five fields of information with just a few clicks of a button. You can also enter your numbers individually or by copy and pasting if you have smaller volumes.
A message will use over one credit if you do either of the following:
This is because Excel thinks your mobile number is a SMS long number so has converted it into scientific notation. To fix this click on the column header, click Format Cells->As Number->0 decimal places.
One SMS credit will use up 160 characters, 161 characters will use two credits and so on. It states clearly when typing your message how many characters you have used and how many credits your text will use up so you can edit this accordingly.
Messages will stay in your Messenger permanently. You can easily export these to an excel file for your own records.
Yes it can, as long as it is 11 characters or less. Sender names are a great way to enhance awareness. You can create as many sender names as you wish, at no extra cost. The sender name could also be a mobile number or a Virtual Inbound Number that we can provide.
By using a sender name you are overriding the number the message comes from. This means that the receiving phone cannot decipher where the message has originated in order to send a reply.
Yes, it’s easy to queue text messages for delivery. Choose to schedule them to be sent only after specific times and dates. You can also set an end date for your message to expire, to prevent it being sent out after a specified date. Staggering messages is also possible; to allow time to handle responses instead of being overwhelmed by many all in one go. If you need to change the time and date the send is scheduled for you can do so via the reports section of Messenger.
Textlocal was established in 2005 by Alastair Shortland and Darren Daws.
SMS is the universal tool. Whether being used purely for sales and marketing or for transactional alerts, SMS can and will fit into any application and sector.
No, smaller campaigns work as well as the larger campaigns, as long as you have an opt-in database of your contacts and you send relevant messaging to them.
Local businesses can benefit from being able to instantly communicate to hundreds or thousands of people the latest offers & promotions, delivered in 5 seconds and read by 95% in 5 minutes.
When you start an account with us, you are given two free MMS credits with which to try out our service, as well as 10 free SMS messages. Simply log-in to your Textlocal Messenger account, and start sending today!
Yes, you can merge data into your messages by inputting the information into your excel spread sheet. Once you have uploaded the file you can make sure each column heading is relevant to the information stored in each column.
Yes you can. To receive replies, set your sender name to a valid mobile number, either your own mobile number or a Virtual Inbound Number which we can supply. If you use a sender name i.e. your company name, people cannot text back as the receiving phone cannot tell where the message originated without a phone number. Alternatively, for a few credits more you can use our Simple Reply Service. We will allocate an inbound number to each group of messages you send out, each message using 1.5 credits.
It costs you absolutely nothing to receive a reply however the sender will be charged at their standard network rate.
A keyword is a requirement when using any kind of shared number. The message must start with the keyword so the Textlocal system can direct the message to relevant person’s inbox. Try and keep your keyword as simple as possible to avoid mistakes.
A short number, also known as a ‘short code’, is essentially an abbreviated phone number, and in the context of mobile marketing, these allow for consumers who have received a marketing message to easily respond. As well as allowing for easier responses from consumers, the short number system often makes it much easier for an automated mobile marketing programme, like ours, to handle the consumer’s reply.
For example, if you were looking to increase the number of recipients of your marketing messages, you could send out a group email with the message “To opt-in to receive further marketing communications send ‘OPT-IN’ to 00000”. In this instance, ‘00000’ is the short number number, which would direct the message to our servers. Upon reading the keyword ‘OPT-IN’, our software will automatically sort the number that sent the message into your business’ opt-in database. This is just one example of the utility of short numbers in mobile marketing, but it succinctly illustrates their potential.
All the messages you receive online will appear in your Textlocal Messenger inbox. This inbox works just like your email inbox.
All inbound message sent to Messenger will be automatically forwarded to you via email. You can select up to 20 email addresses for the messages to be forwarded to for each live inbox. This is free.
Of course, we can automatically forward inbound messages to your handset. This costs 1 message credit.
Using an inbound text number or short code, you can receive text messages from UK customers at no extra cost. It’s free for you to receive the message and only costs the customer their standard network cost. All messages will appear in your Messenger account, so simply log in and view at your leisure. You can also choose to automatically forward all inbound messages to you via email for free.
Short codes will only work from handsets registered in the same country as the code, as there is no country code on the number. Our 60777 and 66777 short codes work only in the UK. However for Ireland we own the short code 51777 and Textlocal has access to short codes in more than 20 other countries.
Textlocal offers a free UK short number with every Messenger account, along with a free unique keyword. This comes as standard and it’s free to receive texts to your Messenger account. Any message sent to the Textlocal short number (60777) with your keyword at the beginning will automatically be forwarded to your Messenger account.
There are additional options to personalise keywords and short numbers. The short number only works on handsets in the country it is registered to. For more info on short numbers, see the page on receiving SMS.
No one other than you uses your Dedicated Inbound Number so no keyword is required, although you can create keywords within your Messenger for various SMS marketing campaigns if you wish.
Yes, as short codes are different to regular 11-digit phone numbers, they don’t have a country code. This means SMS can only be sent and received from handsets registered in the same country. Our 60777 and 66777 numbers will only work for UK handsets, but don’t worry as we have great international rates for UK-based businesses. As well as this we also offer excellent options for businesses in Ireland and internationally, which includes an Irish short code number and opt-in abilities. To send SMS internationally, please contact your account manager to enable this feature.
Bulk SMS messaging works in exactly the same way as sending a text message online (as detailed in the previous entry), except for on a larger scale. Rather than sending an SMS message to one recipient, you would send your SMS message to a group of recipients utilising the functionality of a bulk SMS service, like our proprietary Textlocal Messenger service.
Our system is extremely easy to use. Once you have amassed a list of customer phone numbers, they are uploaded to your Textlocal Messenger account. The next step is to obtain consent, from the owners of those numbers, to receive additional communications from your business. Once customers have begun to opt in to receive messages, and you have purchased a message bundle from us, simply login to your Textlocal Messenger account, enter a message, and select the individual customers, or customer groups that you want to receive the message. Click send, and you’re done!
Simple, just start an account for your business with Textlocal Messenger and either directly buy message bundles from your account or request an invoice directly from us. If you find a competitor with a superior price than that which we are currently offering, make sure you mention it to us, and we’ll match or beat their price.
We have gone to great lengths to ensure that our service presents superb value for money to our customers; as such, our service and software are free, you simply pay for the texts that you send.
For extra convenience, we sell our messages in bundles; the smaller bundles offer a price of 4.9p per text. However, the bigger the bundle, the better the value; if you were to purchase a 25,000 message bundle (for £1050.00), you’d be charged a rate of 4.2p per message. Don’t forget, we’ll match or beat any competitor’s price.
There is no set time of how long it takes to send bulk SMS messages, however when you set a bulk SMS message to send immediately, we can process up to 8000 SMS messages per second.
We can send up to 8000 Bulk SMS messages per second with our direct connections to the UK networks.
Yes there are, the more messages you buy the cheaper it gets. To see a list of our bulk SMS prices, please sign up or log in to see our bundle prices.
No. Because we have direct connections to the UK mobile networks, we can deliver the messages to foreign countries at the same speed.
Using our award winning SMS platform sending messages is a simple, however if you would like help managing or sending your bulk SMS campaigns, then please consider using our managed services or contact our friendly support team for help.
You can sign up for a free trial in just 30 seconds, with no credit card required. Simply enter your email address to get started and get 10 free texts. Our platform is free to sign up and if you decide you like us after the free trial, you just pay for the texts you send.
It’s easy to send bulk SMS to UK handsets, simply sign up for our free software and choose the bundle that suits you. Simple to use; emails can be sent and received via your computer and sent to an unlimited number of contacts.
For international messages we offer competitive prices to over 200 countries. They are sent over established network providers allowing you to connect with mobile phones in the UK and beyond.
We currently offer 1 way SMS to USA numbers. To send to the USA, your text message will need to have a US sender ID. To activate a US sender ID, the cost is £150 setup and £50 per month rental. Messages will cost 1 credit per 160 characters (based on £ sterling billing).
If you would like to purchase a US sender ID we can issue an invoice via email which would be payable by credit/debit card, Paypal or BACs.
Textlocal allows you to connect with any mobile phone in over 200 countries. We use well established network providers across all of these countries to provide the best possible service to you. Depending on the country you are sending to, the message will cost you between 0.2 and 2.5 credits.
Before you send a message you are presented with a confirmation pop up box. This screen confirms your Sender Name and if replies will be permitted, who or what group will receive your message, how many credits your send will use, when the message will be sent and finally the message content. Unfortunately, as we offer this information before you send your message, we’re unable to recall a message due to the delivery speed being 3 – 5 seconds and we do not offer any refund of credits for messages sent out in error.
Email to SMS is a built in feature of Messenger which allows you to send and receive SMS from your Email application.
Utilise our email to SMS gateway; it’s exceptionally easy to use. Once you or your business have an account on Textlocal Messenger, simply enable the email to SMS functionality, and address an email to the phone number of the customer that you wish to contact (i.e. email@example.com). Press send, and you’re sorted.
You can set up your email address, sender names, message length and security in the Email to SMS settings within your settings tab.
Simply send an email to firstname.lastname@example.org from your registered Textlocal accounts address. To send from other addresses simply add them as aliases on your Settings->Email to SMS settings page.
To indicate the end of your message simply include ## and any text following this will not be included.
Email to SMS costs the same as sending SMS from your Textlocal account.
You can select what you want the sender name to be by entering this in the subject field in this format: sender=YOURNAME. This is optional; if you choose to not enter anything in here your default sender name will be used.
Email to SMS works with any email program.
Each group created in your Messenger has a group ID which can be found in your reports section and then Advanced Reports. To send email to SMS to this group use the address format: tlgrpXXXX@txtlocal.co.uk
Use the format 077XXXXXXXX@txtlocal.co.uk you can add as many single contacts as you wish by adding to the ‘to’ and ‘cc’ fields and also within the body of the email.
If you are a registered UK charity, then you can benefit from a flat rate of 2.8p per text (UK only sends). Especially tailored for charities, Textlocal provides the lowest cost possible for text credits, enabling you to enhance communications with supporters, colleagues and potential donors. We already work with a range of UK based charities including Marie Curie Cancer Care, Greenpeace and Safe@Last.
You must have a registered charity number and have an email account registered at that charity’s domain address. To apply for a charity account click on the charity button in Settings.
Yes, you can use the free Mobile Web Page creation tool within your Textlocal account.
A mobile web page/ site is designed especially for the smaller screens of mobile phones. It will improve the customer experience for people visiting your page/ site on their mobile handsets.
You can send a link to your mobile page via SMS.
No, you can create single pages. For example you could take an existing customer email campaign and turn it into a Mobile Web Page.
One of our mobile marketing experts can help create these for you, cost efficiently. Contact us for a quote.
Up to 600KB sent and received.
Our API will convert inbound MMS messages, such as pictures, to a number of different formats; simply select the format which is easiest for you or your business to utilise. We can pass on the pictures that have been sent to you as email attachments, direct into your application or server, or into your Textlocal Inbox.
An MMS is a message that contains either a picture, video or sound file. These can be sent and received in your Textlocal Messenger.
An API allows the automatic sending of text messages e.g. car insurance renewal reminder texts.
It only takes 15 minutes to be up and running. See our Developers page to see example documentation and code examples.
The API is FREE to use. You just need to pay for the credits to send the messages.
API stands for Application Programming Interface. In essence, an API allows for easy communication between two pieces of software; acting as a translator or go-between. In the context of text marketing, an API translates the information that you enter into a text marketing programme into a format appropriate for sending over a mobile phone network, or vice versa.
Yes, you simply purchase SMS text bundles at the UK’s cheapest rates and we even have a price promise. If you find prices cheaper elsewhere, we’ll do our best to match it.
Yes, all prices on the website exclude VAT.
You can purchase bundles of credits up to 25,000 online with a credit or debit card or PayPal. Alternatively we can invoice you for 1000 credits or more which you can pay by bank transfer of cheque. The credits will be added upon receipt of payment.
Any inbound number can be purchased via the inbox section in Messenger. Click ‘create a new inbox’ to proceed.
No, you pay for the amount of credits you need and inboxes for as long as you require them for.
No, although you can set up a standing order for our monthly services if you wish.
It is an online data capture form which is designed especially for the screen of a mobile phone.
The tool can be used to create any kind of data capture form. This can be application forms, registration forms, questionnaires, booking forms and much more.
There are two different pricing options available. The pay-as-you-go option will cost 2 credits for every survey sent within 160 characters. There is no other cost for this. Alternatively you can pay £25 a month and send an unlimited amount of surveys (still using one text credit per send)
The survey is sent via a link in a text message.
Yes, you can insert images to your form, including your logo.
A mobile survey can be accessed from any internet enabled phone.
Responses are collected in your Textlocal account. They will be displayed in charts to easily digest the information and available to export to Excel.
This is another task that is extremely easy to accomplish through Textlocal. Providing that the document that you wish to attach is smaller than 10MB in file size, you’re good to go. Within the your dashboard, select the file that you wish to attach in the same way that you would when composing an email. Our platform will convert the file into an easily accessible link within the body of the text message. The file will be hosted securely on our servers, so attaching a file to an SMS message is not only easy, but requires minimal IT infrastructure on the part of your business.
When on the ‘send SMS’ screen, click to include attachment and we will host it online for you and add the short link in your text message.
An attachment is an additional file you can send as a link in a text message.
There is no extra cost to include in attachment to your text message
If their phone is not connected to a WIFI connection then they may be charged for data allowance.
The maximum file you can attach to a message is 10MB.
Tickets and vouchers are for one time use only. Once the unique code has been redeemed, it cannot be redeemed again.
A loyalty card can be used multiple times; you set the rules for how many times it can be redeemed and what actions sit behind each scan.
You design this as part of the tool in your Textlocal account. It’s a mobile optimised page, you add images or logo’s, colours, text, bar codes and/ or QR codes, plus any links or mail merge features.
Your voucher, ticket or loyalty card is sent to your customers as a link in a text message. This can be sent directly to them or as an auto response to a short number keyword.
Yes, these are unique codes that can be used for any kind of redemption. A unique code or bar code could be used for entry into an event or venue, to claim a discount on a purchase, one-time access to an online account or a unique pin number.
You Textlocal account can assign unique codes to all your customers or you can upload your own unique codes if you have them.
Passbook is a built in app on all iPhones, while PassWallet is the Android alternative. It saves all mobile tickets, boarding passes, vouchers and card in one place. You can include a Passbook/ PassWallet feature in every ticket, voucher or loyalty card you create.
Codes can be redeemed by either scanning the bar code or QR codes with the Textlocal app which will marry up with the rules set in place in your account, or you can manually enter the code into your account or integrate it with your EPoS system.
It’s optional, but costs no extra and gives your contacts an additional way to redeem their ticket voucher or loyalty card.
You can include the unique code for that contact in the body of the text message so they can still access the code even if they can’t click through to a mobile page. You don’t have to include a mobile page.
Yes, full integration is possible so tickets, vouchers and loyalty cards can be redeemed through your till system.
Yes, all results are displayed in your reports and you can also download them as a CSV file. You can separately download the data for anyone who hasn’t redeemed their code yet and target them with a reminder text message.
You can include any normal mail merge fields and trackable links in the text message itself or on the mobile ticket, voucher or loyalty card.
Yes, you set how many times it can be redeemed and what alerts are set after each scan, so you know what rewards are due and when.
The unique codes we set for one time use are fool proof and cannot be redeemed more than once. If attempted, an error message will occur and then redemption will be declined.
Yes, you can set the expiry date and an expiry message on the first set up screen. Once you’ve completed the entire set up you choose when you want to push the ticket, voucher or loyalty card live.
Reselling SMS has never been easier. In partnership with Textlocal, you can create a new revenue stream from existing customers, whilst helping them grow their business using highly effective SMS marketing.
We offer three SMS reseller partner models (Dual Brand and White Label), so whether you’re experienced in selling mobile marketing or just starting out, we have a solution that will work for your business.
As a Dual Branded SMS marketing partner, you can start selling business mobile messaging solutions at minimal cost and earn money from every purchase your customers make.
We’ll build a dual branded Messenger account so your customers can log in to send and receive text messages. Through this, they can also access the full range of services and features, like short codes, attachments and keywords, as well as the tools needed to build their own mobile web pages.
Benefits of this SMS reselling partnership include:
As a SMS White Label partner, we make it easy for you to create new revenue streams for your business. Your branded platform can be set up in minutes so you can quickly benefit from offering mobile marketing solutions to your customers. You can set your own pricing for different customers, which means you can build the most competitive offering. We provide you with your own account creation tool, master account and fully integrated reporting tools, so you have full control over your SMS propositions.
White label SMS benefits include: