Kremlin Nightclub Uses Textlocal's Bulk SMS Software

Overview

The Kremlin Nightclub in Belfast have a huge following of regular visitors to the club.

Kremlin needed to increase footfall through the nightclub by promoting the club by SMS.

Solution

SMS Text messaging was used to regularly target a large volume of contacts from their existing data base.

Varied Promotions

Text promotions included 2 for 1 entry, drinks promotions, special offers and club information.

Building relationships

An inbound number and keyword was published on all marketing material encouraging people to opt-in for the text promotions.

Result

  • SMS Marketing increased customer loyalty and club attendance
  • Footfall and revenue also saw an increase due to targeted SMS campaigns

SMS Marketing is the best way to communicate directly with a nightclub audience quickly.

—Kremlin Nightclub

  • Kremlin Nightclub – communicate directly with nightclub audience