Lesson 101: SMS Automation and Integration

For businesses who have already realised the potential of SMS, we want to share how our SMS solution can improve the user experience even further.

Using our automation tools and integration options, businesses can streamline communication strategies as well as deliver value to users.

Using automated responses ensures customer queries are answered 24/7. Businesses can set up automatic replies for both inbound messages and off the back of an SMS shortcode. Replies can direct customers to self-service options, helpful PDFs, or simply thanking a customer for their query.

Businesses can still include a range of content-rich features, including attachments and media files when scheduling or sending responses. Short links and branded trackable links can also offer an insight into customer engagement as well as driving users to a desired next step, be it your website or a registration form.

As well as creating a better, more informed user journey, text messaging can have a real impact on customer retention rates. Adopting automated reminders to manage service renewals and subscription notifications makes it easy for users to renew from their phones.

Customer notifications and reminders can be triggered from your existing systems with our SMS API. The API connects your CRM, website or app with our SMS platform to create seamless customer communications, including triggered sends and alerts. Our SMS API integration is simple to set up using our detailed documentation, meaning businesses can manage their Textlocal accounts across contacts, responses and reports with ease.

Once integrated, the options for automated text messages are endless:

  • Welcome messages
  • Abandoned basket notifications
  • Payment reminders
  • Personalised offers
  • Annual/ Loyalty rewards
  • Check-up alerts
  • Security notices

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Using automatic SMS communications encourages repeat purchases and can increase overall conversions, all through the process of sending text messages based on your chosen customer triggers.

More information about our integrations can be found here, and if your business could benefit from introducing automated communications into your existing campaigns, our team are on hand to help.

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98%
open rate

Over 98% of the text messages sent from our SMS tool are opened and read. That’s unmatched communication power for your business. Try it for yourself.