When it comes to marketing, there’s often an “umm…but”. Whether it’s time constraints, a lack of ideas or budget limitations. However, the solution is here, and my golly gosh is it a winner…
Marketing trends and consumer expectations are always evolving, which is a growing challenge for many businesses.
Research made for our new white paper, The State of SMS, revealed that generating traffic and leads are the biggest obstacles a company faces when it comes to executing a marketing plan. This is closely followed by proving the ROI and securing enough budget to run a campaign.
You can read more about the biggest marketing challenges here.
These results could be down to a few things. For instance, the Centre for Economic and Business Research found that the average SME annual marketing spend is just £24,000. Their findings also revealed that only 29% of small businesses allocate an annual marketing budget in the first place. While the sheer magnitude of a campaign for a large business can also cost a considerable amount to launch.
And then there’s the issue of time. Sadly, the catch-22 to marketing is that it can chew into this valuable commodity, which in turn can impact your investment in finding ways to generate leads.
Thankfully, there is a solution to these marketing conundrums, and it’s inexpensive too.
The done-for-you marketing service
Here at Textlocal, we’ve recently introduced a new Bureau service. It’s designed to bring your marketing strategy to life, for a flexible and affordable cost. With this service, you can have exciting and informative mobile customer journeys created for you within days.
You can say “que sera sera” to time wasted over conceptualising and implementing marketing campaigns, because this service does it for you. The low cost means it’s also a great platform to try for those who have never used business SMS in their marketing mix.
Whether you just need a handful of personalised text messages sent to your customers, or a bulk SMS campaign to a large database of contacts; with our Bureau service, you can. Each campaign is planned, built, and executed around your requirements.
You’ll also benefit from the experience, ideas, and best practices we’ve acquired through supporting thousands of businesses over the past two decades.
Will this SMS marketing service offer a solid ROI?
Our knowledge and platinum partnerships with the mobile network operators mean we can be trusted to preserve your marketing investment, customer loyalty and brand reputation.
As a service, the Bureau promises to deliver business text messages that customers react with and respond to, providing a great return on investment for an affordable and flexible cost.
As your campaign progresses, you’ll receive a range of reports that give you a valuable insight into your recipients’ activity, including customer responses and engagement.
Using these reports, we can then tweak and tailor your SMS marketing campaign to generate the results that your business wants. All content sent will complement your existing marketing campaigns, or those already in the pipeline. So, there’s no issue of your new customer communications looking wildly different in tone.
It really is marketing made simple using a proven and highly effective channel.
To get started, sign up for a free SMS account below, or give our team a call on 01244 432 938.