See how lawyers and legal professionals use SMS marketing for business success
When planning a legal services related message or message campaign, it’s important that the content contained within is focussed at the most receptive demographic. If the content is irrelevant to the recipients of the message, it will be swiftly deleted, outright ignored, or in the worst case scenario, lead to all further communications from the legal service provider who sent the communication to be blocked in the future.
We have compiled some useful statistics in an infographic, so that legal services looking to take the plunge into using messaging services can get an idea of the audience that they should be aiming for. For example, our statistics show that, despite the growing stranglehold that smartphones have taken on the mobile phone market, nearly half of those who opted in to receive messages from legal services still used traditional feature phones.