Almost half of Brits will send their festive greetings by text this year instead of sending a card, according to new research.
A survey carried out by Samsung UK showed that a whopping 94 per cent of participants were planning to use an alternative method of saying “Merry Christmas” this year. Text message came out on top as the most popular medium, but other modern ways included email (24 per cent), with another 24 per cent using social media, notes home.bt.com.
A Samsung spokesman said: “With 93% of UK adults now owning and using a mobile phone it’s no surprise that sending a Christmas greeting via text is the new Christmas card.
“We are no longer tied to last post dates but are instead using other forms of communication to send loved ones messages. What’s also clear from our research is that texting isn’t just Christmas but birthdays, engagements and work promotions too.”
When it comes to sending birthday wishes more than a third of those used text messages, while one in five had texted loved ones to announce an engagement, reports yahoo.com.
According to Ofcom there are more than 83 million mobile phones in the UK and 44 per cent of Brits own a tablet. With devices such as Apple’s iPad now supporting text messaging, it is easier than ever to get in touch with friends and family using SMS.