Three has persuaded its users to text, call and use data abroad by ditching roaming charges in seven different countries.
The phone network has announced that customers travelling to Australia, Austria, Denmark, Hong Jong, Italy, Republic of Ireland and Sweden will not incur international roaming charges during their stays.
Any Three customer with a pay monthly phone bundle will have access to the service, although people on “all you can eat” data plans will be restricted to a maximum of 3,000 minutes, 5,000 texts and 25GB of data.
As telegraph.co.uk reports, the move has been made with the intention of encouraging people to use their phones whilst they’re abroad.
This should be of benefit to companies that send SMS to their customers, as they could receive a greater response from those that are away.
Theinquirer.net says Three is “working hard” to add more countries to this list, which is currently made up of places where Three’s parent company, Hutchinson Whampoa, operates mobile networks.
Thomas Malleschitz, marketing director at Three, added: “By abolishing expensive roaming charges in select countries we are allowing our customers to get even more value from their minutes, texts and data abroad by removing the fear associated with staying in touch while travelling.”