Five pounds does not buy a lot these days: a pint and two packs of crisps, six songs on iTunes, or even a paperback book. It can also buy an SMS-based mobile marketing campaign that can yield astonishing returns in a matter of hours.
In the grand scheme of things £5 is an inconsequential sum of money to the majority of businesses around the world. Yet it is sufficient to create a marketing campaign using SMS to an opted-in audience of 100 providing details of an immediate promotion.
Today, people are busier than ever, and want to browse, consume, and communicate on the go. Smart businesses give customers what they want.
Using mobile as a communications channel allows businesses in to be highly personal with staff and customers getting directly to the individual, in real time, wherever they may be. Treated strategically as part of a well thought through marketing plan, this could also present a highly successful means of drawing in new business, extremely necessary in the current economic climate.
Wherever you work and whatever the industry, mobile messaging can work for you. In fact, we guarantee that there will be a place for mobile messaging within your existing marketing strategy.
See for yourself. Mobile have you clicked yet?