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Joe Elvin

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Joe enjoys writing about a range of topics. Outside of that, he likes to spend his time socialising with his friends.

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Posted on April 26, 2013

Smartphones have out-sold regular mobile phones for the first time.  New figures released by IDC indicate that 216.2 million smartphones were sold across the world in the first quarter of 2013, which represents 51.6 per cent of the entire mobile phone market. This milestone could be seen as interesting news for professionals in SMS marketing,…

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Posted on March 12, 2013

Restaurant owners have been urged to update their loyalty programmes to reflect changes in technology. Darren Tristano, who is the executive vice president of food industry research company Technomic, has claimed that the days of stamps and vouchers are now old hat and that most consumers now expect to earn rewards on their mobile phones….

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Posted on March 12, 2013

Mobile phone users will soon be able to read text messages without getting their phone out, thanks to the invention of a bluetooth-enabled LED bracelet. The LinkMe bracelet connects to your smartphone via bluetooth and flashes up SMS messages on your wrist, removing the need to fiddle in pockets or a handbag. It is planned…

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Posted on March 07, 2013

Commuters can now report anti-social behaviour on trains to the police via SMS. British Transport Police launched the new SMS service yesterday in the hope that it will encourage more public transport users to let officers know about unacceptable conduct from passengers. Those who send a text describing the incident to 61016 will be able to…

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Posted on February 21, 2013

Brits have become keener to sign up to customer loyalty schemes in order to get more bang for their buck in the recession, according to new research. A study by The Logic Group has indicated that over three quarters of British consumers are now part of a brand’s loyalty scheme, with many signed up to…

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