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Booker Uses Textlocal
After I sent the SMS out about a promotional offer, a customer who normally orders 3 boxes ordered 2 pallets!
Booker is a wholesaler and on-line retailer supplying caterers, retailers and other businesses from over 170 stores nationwide.
Booker needed to relay time sensitive offers, prices, promotions and competitions to mass business contacts quickly and accurately.
Achieving business objectives:
Effective Data Collection
Booker used a keyword on Textlocal's 60777 short code allowing people to opt-in by text
Cost effective marketing
Mobile phone numbers were gathered cost-effectively and rapidly
Once opted-in, customers receive special offers and promotions directly to the palms of their hands
- SMS activity has seen over 32,000 customers sign up to the Booker database
- Increase in sales of branded goods