Mobile phone manufacturer Motorola is planning a comeback to the market, bbc.co.uk reports.
The company has struggled in recent years to make an impact but has announced its latest handset, the Moto X, will work differently to other phones currently available on the market.
Motorola is owned by Google and the flagship device is thought to have been produced completely under the watchful eye of the search engine giant. According to ibtimes.co.uk, the smartphone will be designed, engineered and made in the USA.
CEO of Motorola, Dennis Woodside gave some details on the specification of the phone, saying it will “know when it’s in your pocket…know when it’s in your hand, it’s going to know when you want to take a picture and fire up the cameras…it anticipates my needs.”
As well as being able to do all the standard things like send a text and make a call, the Moto X is thought to have an OLED screen and an improved battery life, compared with some of its biggest rivals.
With competition from the likes of Samsung and Apple, Motorola is determined to carve its place in the mobile phone market once again, attempting to pull back some of the influence it had in the mid-1990s and early 2000s.