Textlocal Mobile Messaging News

Pearls of wisdom from your favourite mobile messaging experts

Textlocal Acquired by IMI Mobile

Charlotte Harrison Avatar

Posted on October 13, 2014 by Charlotte Harrison

Today, we are delighted to announce the recent completion of a successful business acquisition of Textlocal, by IMImobile PLC, a leading provider of mobile services which help businesses capitalise on the growth of mobile communication. This marks an exciting time for us as we move with pace into the larger mobile marketing and communications space,…

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The must have features of paid mobile marketing

Will Hicks Avatar

Posted on October 10, 2014 by Will Hicks

Mobile devices are rapidly becoming a go-to marketing vector for on the ball businesses, providing effective reach and ease of use, for a low cost. Indeed, in many cases the cost can be entirely absent; entire services, or specific mobile marketing focussed elements of existing services, can be utilised by companies to increase conversion, for…

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Expect a good reception: mobile phone signal is the number one concern for young home buyers

Charlotte Harrison Avatar

Posted on September 15, 2014 by Charlotte Harrison

Buying a new home is far from the most relaxing experience that a person will experience in their lifetime; and with the increasing complexity of modern life, young people have an increasingly large number of considerations to take into account when assessing the suitability of a property. In many cases, the largest problems are caused…

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Making the most of bulk SMS for business

Charlotte Harrison Avatar

Posted on August 28, 2014 by Charlotte Harrison

Bulk SMS is something that businesses should be harnessing and making the most out of. It is an ideal method to add to your overall marketing campaign to expand on your reach and get to more of your customers. A successful business cherishes its current customers, but also works hard to secure new ones and…

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Integrating SMS for a multi-channel campaign (part two)

Victoria Dadson Avatar

Posted on August 21, 2014 by Victoria Dadson

In this article we look at some of the ways by which you can add text messaging to your other marketing channels to create effective campaigns. In part one we covered digital media, so in this second article we’re talking about more traditional methods. Print media Results from print media are notoriously difficult to measure….

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Integrating SMS for a multi-channel campaign (Part One)

Victoria Dadson Avatar

Posted on August 14, 2014 by Victoria Dadson

SMS is a highly effective marketing method which is easy to mix with other channels to create a truly integrated marketing communications campaign. In this blog entry we’re looking at ways to integrate text messaging with digital marketing methods, and in the follow up we’ll cover more traditional methods such as print and broadcast media….

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The problems with SIM farms

Victoria Dadson Avatar

Posted on July 14, 2014 by Victoria Dadson

Like grey routes, SIM farms provide an attractive route for businesses to send bulk SMS to their customers at exceptionally low prices. Also like grey routes, they are notoriously unreliable and come with a host of other problems that can seriously damage the effectiveness of your communications and your reputation. SIM farms are banks of…

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Grey routes – what are they, and why should you avoid them?

Beth O'Farrell Avatar

Posted on July 08, 2014 by Beth O'Farrell

When it comes to sending out large numbers of text messages, there are plenty of people trying to get your attention and your business. It can seem tempting to go for the cheapest option to stretch your budget as far as possible, but you run the risk of unreliable and possibly illegal suppliers destroying your…

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What the experts are saying about mobile

Victoria Dadson Avatar

Posted on May 06, 2014 by Victoria Dadson

This week we’ve been searching high and low to find out what the marketing experts have been saying about mobile. Below is a selection of the best quotes we found, which hopefully will inspire you to marketing greatness! If you weren’t sure if mobile was for you before, these experts will certainly convince you. “It…

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API Keys are here

James Nunnerley Avatar

Posted on April 28, 2014 by James Nunnerley

Our new API now supports api keys, meaning the login details for a Textlocal account can be separate from those used to access the API! We’ve been asked about it quite a few times since our new API went live last year, and as always, when customers ask, we deliver! An example of this would…

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