Textlocal Mobile Messaging News

Pearls of wisdom from your favourite mobile messaging experts

Is your SMS marketing spam?

Victoria Dadson Avatar

Posted on July 06, 2015 by Victoria Dadson

Despite all the guides and regulations surrounding SMS marketing it can be hard to know whether your campaign crosses the line into spam. We’ve created this checklist so that you can work out for yourself whether you’re marketing effectively or sending out spam. 1. How did you get the numbers? Safe: The contacts gave them…

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Mix things up by integrating SMS with your social media

Victoria Dadson Avatar

Posted on July 03, 2015 by Victoria Dadson

Marketing buzz has been surrounding the rapid adoption of social media throughout the last decade, particularly in the last few years as the number of platforms and users has exploded. In 2012 Facebook had a staggering 1 billion users worldwide, and since then the number has only grown. Twitter has around 236 million active users…

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Why is mobile messaging so crucial to the travel industry?

Victoria Dadson Avatar

Posted on July 01, 2015 by Victoria Dadson

Over the last phone years, mobile phone usage has exploded. Mobile phone penetration is over 100% in the West, and smartphones are rising rapidly, with now over 70% of people in the UK owning and using one. As with any channel, as mobile usage has grown, the number of ways marketers can think of to…

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Why isn’t your customer service team offering SMS support yet?

Victoria Dadson Avatar

Posted on June 29, 2015 by Victoria Dadson

How do your customers access your customer support team? Call? Email? Social media? Why not SMS? 64% of customers would rather text than call for customer support, and 75% of customers would rather text than use social media. Text is quick, it’s easy, it’s cheap – and it could save your company hours of call time…

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Could instant messaging replace text messages for businesses?

Victoria Dadson Avatar

Posted on June 26, 2015 by Victoria Dadson

Thanks to the enormous growth that Instant Messaging (IM) apps have experienced over the last few years, there’s been a lot of buzz in the marketing world about their capacity for customer communications, with debate raging about whether they have the potential to displace more traditional channels like SMS. Have a look for yourself and…

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SMS at the forefront of innovation

Victoria Dadson Avatar

Posted on June 24, 2015 by Victoria Dadson

As an innovative SMS software company, we’re always fascinated by new uses of SMS that people are coming up with. From text message controlled speakers to Christmas lights to toaster ovens, technology buffs are coming up with mind-blowing ideas every day, so we’ve collected some of our favourites to share with you here. Central Heating…

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From garden parties to Glastonbury Mobile marketing for events on any scale

Victoria Dadson Avatar

Posted on June 22, 2015 by Victoria Dadson

Glastonbury is upon us! If you are anything like the people in our office, you’re either bitterly jealous of those with tickets, wishing you were out there in the fields (but secretly quite glad you don’t have to brave the mud), or you couldn’t care less. Or you’re already there, in which case why are…

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Easy ways to grow your opt-in list and gain more subscribers

Victoria Dadson Avatar

Posted on June 19, 2015 by Victoria Dadson

We’re always telling you how you should be sending texts out to your customers, to people interested in your brand – but how do you find these people and get them to sign up? Without a list of opted-in phone numbers, your burgeoning SMS campaign is going nowhere, so here’s our top tips for growing…

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SMS API – Salon Precision Integrates with Textlocal

Ellen Donaldson Avatar

Posted on June 17, 2015 by Ellen Donaldson

Professional salon and spa software company, Create Data Systems Limited have selected Textlocal API to integrate SMS capabilities into their cloud software, ‘Salon Precision’. Salon Precision is a salon management application providing the hair and beauty industry with all the power and functionality they need to run and market a successful salon. It goes without…

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The Great Mobile Marketing Debate – Mobile Apps or SMS?

Beth O'Farrell Avatar

Posted on June 15, 2015 by Beth O'Farrell

Mobile marketing – it’s all the marketing industry is talking about, and if your business doesn’t have a strategy, you’re likely to be left behind. But with new technology being introduced every month and an ever increasing range of options for marketers to use, how do you know which option is right for you and…

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